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A practice management platform for a UK accountancy practiceReplaces the off-the-shelf practice software, and the licence that grew with headcountBooking and payments platform for a sports coaching clubNo booking-platform commission on top of the card processing fees, and the club owns itAn AI-assisted content production system for a regulated industryEvery article ships with a thumbnail, three custom infographics and social assets
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Accounting Firm’s Online Visibility and Lead Generation

Website recovery, local SEO and Google Ads took an accounting firm from page 8 to page 1 for its core keyword, with consistent inbound leads.

Sector: AccountingServices: SEO, Google Ads, Cybersecurity, IT Setup, Website recovery, Meta/Google Ads, Social Media
1st PageUp from 8th PageEcommerce Accountant keyword
“Ahmed’s team transformed our online presence. We now rank locally, get consistent leads, and our site finally reflects our professionalism.”
CEO, Sync Accountants
WordpressAhrefsGoogle AnalyticsGoogle Tag ManagerGoogle WorkspaceRank MathAWS/Google Cloud/Azure

✅ What We Delivered

  • Website Recovery & Optimization
    • Restored and restructured the site for speed, clarity, and mobile responsiveness
    • Refined page titles, meta descriptions, and schema markup for better indexing
  • Local SEO Strategy
    • Integrated high-intent keywords tailored to accounting services and local search
    • Improved Google Business Profile visibility and citation consistency
  • Google Ads Campaigns
    • Designed and launched targeted PPC campaigns focused on lead generation
    • Monitored performance and adjusted bidding strategy for cost-effective conversions
  • Social Media Guidance
    • Advised on brand tone and content themes for LinkedIn and Facebook
    • Suggested post formats to highlight services, client wins, and seasonal tips

💡 Outcome

  • Increased local search visibility
  • Consistent inbound leads from Google Ads
  • Stronger brand credibility across web and social platforms

We don’t show screenshots or logos for this project. Much of our work involves internal systems and sensitive data, so we keep client details confidential to protect their privacy. We’re happy to talk through specifics on a call.

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Accounting Firm’s Online Visibility and Lead Generation | ZD Digital